If you don’t already retail to your clients, it may be time to start thinking about your earning potential! Want to earn an extra £7,800 a year? If your answer is a “YES” read on…
Retailing products to your client will be beneficial to you and your client! Why?
- Good aftercare will ensure that their lashes last longer… if they last longer, they are happier, and if they are happier, you guessed it, they come back for more!
- Clean lashes mean less time on your couch, which is best for you and the client, although we all love a lash nap
- Most importantly for you, retailing products will increase your profit turnover.
What products can you retail?
We stock a number of products that your clients will absolutely love, one of our favourites is the No.1 Purified Cleanser at 5 for £49.99 (£10 each) which have an RRP of £20. So you could make up to £10 per client extra, just by doing them a favour and helping them look after their lashes! Here are our calculations – £10 x 3 clients a day x 5 times a week x 52 weeks a year = £7,800 extra
We have a whole host of retail and after-care products available which can help your pockets and your client’s lashes, so take a look HERE.
People tend not to like a hard sell, which is why it is important to get it right when selling your products. Here are some tips to help you sell without selling.
Share your love of the product, tell them about your own experiences of using the product and why it’s a favourite
Educate your clients as to why the product will benefit them
Give your customers time to consider the product, allow them to make their own decision. Appearing overly pushy is a turn-off for many buyers
Has ‘How to increase your earning potential’ helped you? Will you start retailing your products? Let us know, or if you want more info on any of the retail products please do get in touch, we are always just a phone call away.